WAR CHILD: LAUNCH OF WAR CHILD ALLIANCE

“A one-stop shop of assets that enabled people across the organisation to communicate the change process and the launch of the War Child Alliance in a clear and consistent manner.”

THE PROJECT

Over several years, War Child had been working towards a new way of operating—transitioning from a small, Europe-based non-profit with multiple subsidiaries to a global entity. In January 2024, the War Child Alliance was officially launched.

I worked closely with a small team to develop a suite of internal and external assets to communicate the launch to audiences around the world. As Corporate Editor, I collaborated with the CEO, Head of Communications, and other key stakeholders to craft key messages, boilerplates, a glossary, media Q&As, and other ready-made assets* to support consistent communication across the organisation.

*Due to the internal nature of several of these documents, they cannot be shared publicly as part of my portfolio.

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