WAR CHILD: CHILDREN’S STORIES OF RESILIENCE
“This collection set out to transform an abstract mission—supporting children in conflict zones—into tangible, relatable stories. It also aimed to challenge outdated NGO narratives around ‘war children’, positioning them as the strong, resilient individuals they are.”
THE PROJECT
As project lead, I collaborated with both in-house and freelance videographers to develop the concept and to source, write, and edit the stories for War Child’s international website. I also managed the social content calendar promoting these stories, driving traffic to the landing page.
The overarching goal was to raise awareness and educate audiences on the realities faced by children in war zones—building brand awareness, strengthening trust, and engaging key stakeholders, including major (prospective) donors and strategic advocacy partners.
Visit www.warchild.net/stories-of-children/
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